In the year 2025, the market for smartphones continues to be a fiercely competitive marketplace, with consumers consistently looking for the most recent innovations, features, and value for their money. While new competitors emerge and technologies continue to advance, there are particular brands and models that continue to attract the attention and financial support of millions of people all over the world. On the basis of sales numbers and market analysis for the first half of 2025, the following are the top ten phones that have been sold the most all over the world:
List Of Top 10 Most Selling Phones In The World 2025
1. OnePlus 13
The OnePlus 13 is now the best-selling smartphone of 2025, a startling development that has stunned industry analysts and enthralled customers everywhere. OnePlus, a company that was once known for its “flagship killer” philosophy, has achieved exceptional success with its most recent flagship product, defying expectations that frequently favour entrenched titans. This article explores the elements that helped the OnePlus 13 become the most popular smartphone worldwide. The duopoly of Apple and Samsung has controlled the smartphone market for many years, with other companies fighting for a meagre third place. Even though OnePlus regularly produced highly praised handsets with robust performance and affordable prices, it has not yet attained the level of sales volume that its more established competitors were enjoying. The OnePlus 13 was a major change, though.
2. Samsung Galaxy S25 Ultra
The Samsung Galaxy S25 Ultra is unquestionably the best-selling phone of 2025 in a market full with attractive devices. This outstanding accomplishment demonstrates Samsung’s ongoing supremacy in the high-end market and emphasises the device’s astonishing fusion of state-of-the-art technology, elegant design, and user-focused features that have appealed to customers all around the world. Although there was fierce competition in the first few months of the year, especially from Apple and up-and-coming companies, the Galaxy S25 Ultra continuously surpassed its competitors in terms of sales volume.
3. Samsung Galaxy S24 Ultra
The Samsung Galaxy S24 Ultra has defied conventional product lifecycles to hold its position as the world’s best-selling phone in the first half of 2025, despite the fact that the smartphone market is a dynamic battlefield. This outstanding accomplishment demonstrates the device’s initial impact, ongoing popularity, and Samsung’s strategic strength in a highly competitive market. The Galaxy S24 Ultra, which was released in early 2024, caused a tidal wave rather than just a splash. Customers all throughout the world were greatly impacted by its cutting-edge features, potent performance, and elegant style. The S24 Ultra continues to outsell its competitors far into 2025, despite the release of newer models. This is evidence of both its enduring quality and the high level of brand loyalty that Samsung has.
4. Samsung Galaxy Z Flip 6
The Samsung Galaxy Z Flip 6 has become the best-selling phone of 2025 in a startling upset that has completely changed the smartphone market. The Z Flip 6 has taken the world by storm, winning over millions of hearts and wallets. Previously, foldable phones were thought to be a niche market. The distinctive elements that helped catapult this fashionable and inventive gadget to the highest level of smartphone sales are examined in this essay. The well-known slab design ruled the mobile market for many years. The basic form factor stayed mostly the same, even though innovation concentrated on internal specifications and camera improvements. Offering a small, portable gadget that folded into a full-sized smartphone, the Samsung Galaxy Z Flip series dared to be unique. Though they attracted notice, earlier versions hadn’t been as popular as more conventional smartphones. Everything changed with the Z Flip 6.
5. Google Pixel 8a
The Google Pixel 8a has become the world’s best-selling phone for 2025 in a shocking turn of events that has rocked the smartphone market. Google’s low-cost offering has won over millions of hearts and wallets, defying assumptions that frequently favour brand powerhouses. This shows that price and an engaging user experience can win in a competitive industry. Despite receiving praise from critics for its superb camera and seamless Android experience, Google’s Pixel lineup hasn’t always been able to match the sheer volume of sales of industry titans like Apple and Samsung. However, the Pixel 8a has resonated with customers all across the world, indicating a dramatic change in the market.
6. Samsung Galaxy A16 5G
Unexpectedly, the Samsung Galaxy A16 5G has been the world’s top-selling smartphone for 2025. Samsung’s low-cost competitor has stealthily taken the biggest market share, demonstrating that accessibility and a well-rounded experience can work together even though the attention is frequently on flagship smartphones with ground-breaking advancements. Manufacturers have been competing to provide the most features at the most affordable price in the mid-range smartphone market for years. Although Samsung has continuously produced well-liked smartphones in this market, the extraordinary success of the Galaxy A16 5G underscores a dramatic change in customer preferences and Samsung’s keen awareness of consumer needs.
7. Apple iPhone 15
The Apple iPhone 15 has solidified its place as the best-selling phone in the world for 2025, despite the constantly changing smartphone market and the rise of strong competitors. This accomplishment highlights the sustained high demand for Apple’s ecosystem, its ability to continuously provide a flawless user experience, and its enduring brand loyalty. The iPhone 15 has continuously dominated worldwide sales rankings despite the year’s intense rivalry and competitors’ creative products.
8. Google Pixel 9
The Google Pixel 9 has become the world’s best-selling phone in 2025, a startling upset that has completely changed the smartphone market. With its powerful blend of state-of-the-art AI, remarkable camera capabilities, and an incredibly smooth Android experience, Google’s most recent flagship has won over customers’ hearts and minds globally, defying predictions and upending the established supremacy of industry titans. Although computer enthusiasts have long praised the Pixel series for its cutting-edge hardware and software capabilities, it has not before attained this degree of widespread popularity.
9. Motorola razr+ 2024
The Motorola Razr+, which was released in 2024, has become the world’s best-selling phone in 2025 in a startling and somewhat unexpected turn of events. This outstanding accomplishment marks a significant change in consumer tastes, emphasising both the nostalgic attraction of the flip phone, updated for the contemporary age, and a newfound interest in novel form factors. Traditional slab designs have long dominated the smartphone industry, but the Motorola Razr+ (2024) captivated millions of people’s attention and wallets with its distinctive fusion of modern technology and vintage appeal. Its surprising ascent to the top of the sales charts highlights the value of unique design and an engaging user interface.
10. OnePlus Open
The OnePlus Open is by no means the best-selling phone of 2025, despite any optimistic predictions. It is quite improbable to even be among the leading candidates. The main cause of this is OnePlus’s own important strategic choice, which states that they will not be launching the much-anticipated OnePlus Open 2, a new foldable gadget, in 2025. This announcement, which was made in February 2025 through the OnePlus community forums, mentioned a reassessment of their foldable approach. According to OnePlus, Oppo, their sibling company, will lead the foldable market with the Oppo Find N5.