Top 10 Best Super Bowl Commercials In The World 2025

The Kansas City Chiefs and Philadelphia Eagles played in Super Bowl LIX on February 9, 2025, at the Caesars Superdome in New Orleans. It was also a chance to see some of the year’s most creative, star-studded, and unforgettable ads. The 2025 lineup brought back memories, made people laugh, and featured famous people, all for a 30-second space. Here is a detailed list of the top 10 Super Bowl commercials of 2025, based on how creative, impactful, and culturally relevant they were.

List Of Top 10 Best Super Bowl Commercials In The World 2025

1. Dunkin

Dunkin’ refreshed its DunKings ad with a funny sequel to its viral hit. This ad, titled “The Bean Method,” stars Ben Affleck as the earnest DunKings leader, joined by his brother Casey, Succession actor Jeremy Strong, and a stoic Bill Belichick. Casey, wearing a fluffy pink bucket hat, says Strong is method acting for DunKings in the commercial. Strong emerges abruptly from a vat of coffee beans, saying, “I’m just trying to find the character.” Affleck and Matt Damon’s Artists Equity produced the ad, which pokes fun at Strong’s demanding acting career and Affleck’s Boston heritage. A trash war combines ridiculous comedy with Dunkin’s coffee-centric promotion, making it stand out for its star power and brilliant execution.

2. Little Caesars

The “Crazy Puffs” ad for Little Caesars, which starred Canadian comedy legends Eugene Levy and his daughter Sarah Levy, was a lot of fun. The idea is wonderfully silly: when Eugene tries Little Caesars’ new Crazy Puffs, his famous bushy eyebrows fly away, flying all over the city and causing trouble. The funny part of the ad is how the Levys react to the eyebrow craze without showing any emotion, with Sarah trying to deal with the aftermath. The ad is a popular because of its humorous tone, the Levys’ funny chemistry, and the fun visual effects. It’s the right mix of funny family-friendly humor and strange branding that people love because it’s so silly.

3. Nfl – Flag

The NFL’s “Flag” ad promotes flag football, which is becoming more popular as a sport that everyone can play. In the ad, a wide range of young athletes play high-energy flag football games, and NFL stars like Jalen Hurts and Deebo Samuel make short appearances. The theme, “Football is for everyone,” is made clear by lively images of kids and adults playing together, which stress community and fun. The ad’s excellent production value and patriotic connotations, along with its focus on a sport that will be new at the 2028 Olympics, made it a feel-good highlight that people of all ages liked.

4. Ben Affleck Returns To Dunkin

Dunkin’ released a second ad called “Ben Affleck Returns to Dunkin’,” in which Affleck replaces former DunKings members Matt Damon and Tom Brady with new recruits Casey Affleck, Jeremy Strong, and Bill Belichick, along with filmmaker Kevin Smith. This ad, which ran during the first commercial break of the game, plays on Boston pride and Affleck’s self-aware sense of humor. The ensemble plays a new DunKings song, and Belichick’s deadpan delivery steals the show. The story of the ad about Affleck “refreshing” the band is similar to how Dunkin’s brand has changed over time. The ad was a hit on social media since it included a lot of famous people in it and a catchy melody. Dunkin’s ads in 2025 were the best because they combined humor and product placement so well.

5. Godaddy With Walton Goggins

Walton Goggins stars in GoDaddy’s “Act Like You Know” ad, which is a funny tour de force that promotes his fake Walton Goggins Goggle Glasses. Goggins, who is famous for Justified and Fallout, uses GoDaddy’s Airo AI to make a stylish website for his ski goggles. He also says the memorable remark, “If your goggles ain’t Goggins, they don’t belong on your noggin.” Some observers said it felt more like a brand activation than a regular Super Bowl ad, but the ad’s tongue-in-cheek humor and Goggins’ charming drawl make it stand out. It got good scores for inventiveness because it used a fake product to show off GoDaddy’s real AI tools.

6. Doritos

Doritos’ 2025 ad was the result of a fan contest. The victors, Dylan Bradshaw and Nate Norell, directed a strange and scary commercial. In the video, players from the Kansas City Chiefs are trying to come up with ideas for a Doritos ad when they are interrupted by a chaotic scene in which Doritos bags come to life and chase snack fans around a dystopian world. The idea came from fans, and the Chiefs’ cameo made it feel real and grassroots. The commercial’s strange tone made it controversial, but its creativity and strong visuals made it a hit on social media and a high-ranking ad on USA TODAY’s commercial Meter.

7. Michelob Ultra

In the “Ultra Hustle” ad for Michelob Ultra, Catherine O’Hara and Willem Dafoe play undercover pickleball pros who steal Michelob Ultra from coolers belonging to professional athletes including Sabrina Ionescu, Randy Moss, and Ryan Crouser. The ad is funny because O’Hara and Dafoe are so confident, and Dafoe’s theatrical style and O’Hara’s funny timing steal the show. The pickleball setting took advantage of the sport’s growing popularity, and the ad’s funny perspective on competition and beer made it a hit, coming in third on USA TODAY’s Ad Meter.

8. When Sally Met Hellmann’s

“When Sally Met Hellmann’s” was a sentimental hit for Hellmann’s, bringing back Meg Ryan and Billy Crystal feature in When Harry Met Sally at Katz’s Deli. Ryan does her famous scene again, this time enjoying a turkey sandwich with Hellmann’s mayo, which makes her classic delighted reaction. Crystal easily delivers punchlines, while Sydney Sweeney’s cameo, in which she says the famous phrase “I’ll have what she’s having,” gives the story a current touch. Critics said the ad relied too much on nostalgia, but its faithful reproduction and Sweeney’s surprise cameo made it a hit.

9. Häagen-dazs With Fast & Furious

Häagen-Dazs made their first appearance at the Super Bowl with a high-energy ad starring Vin Diesel, Michelle Rodriguez, and Ludacris from the Fast & Furious movies. The commercial, called “Fast & Furious,” shows the three of them slowing down to enjoy Häagen-Dazs bars, which is different from how they usually act. Ludacris speeds past, promising a cliffhanger from Fast X, while Diesel and Rodriguez take a break to enjoy themselves. Fans liked the ad’s movie-like atmosphere and reference to the franchise’s family concept, but some thought it relied too much on the Fast & Furious brand. It stood out because of its stunning imagery and star power.

10. Stella Artois

Stella Artois finished in the top 10 with a funny ad that included David Beckham and Matt Damon as alleged twin brothers. The commercial, called “David & Dave: The Other David,” says that Beckhams’s American twin is Damon. Beckham’s father says, “If there’s two Davids, one has to be ‘other David.'” Damon’s funny portrayal sells the silly idea, although some reviewers thought the idea was hard to understand. The ad’s humor and star power, along with Stella Artois’ elegant branding, make it a memorable part of the 2025 series.